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Chongqing to implement the “Ten Action Plans” to build the Bashu Cultural Tourism Corridor

2023-02-02 11:33:57

文化
On the 31st of last month, the annual conference of culture and tourism in Chongqing was kicked off. 

CHONGQING (CQNEWS) -- The annual conference of culture and tourism in Chongqing began on the morning of January 31st, and the "Ten Action Plans" for developing the Bashu Cultural Tourism Corridor were unveiled. These plans aim to make Chongqing a strong cultural metropolis and a well-known tourist destination.

The “Ten Action Plans” are as follows:

The first plan is to build Chongqing a world-class leisure tourist attraction. Chongqing should develop a convincing name card for urban tourism and concentrate more on the development of top-notch tourist destinations and resort regions if it wants to establish itself as an international leisure tourist destination with Chinese and Bashu features. It must also strengthen scenic area management and make use of its red tourism resources. This can enhance ecotourism, hot spring tourism, and sports tourism, as well as integrate the growth of transportation and tourism, raising the caliber of real-scene performance art projects in Chongqing.

Second, to implement the plan for reviving rural areas through cultural tourism. Chongqing should construct a number of major villages and towns that support rural tourism, rural leisure tourist destinations, and tourist routes in rural areas in order to expand the rural tourism industry. As a result, it can quicken the integration of agricultural, culture, and tourism growth and improve the establishment of a talent pool for rural culture.

Thirdly, to implement the plan of smart cultural tourism. Chongqing should advance the development of digital culture and smart tourism in order to utilize scientific and technical innovation to strengthen culture and tourism. Additionally, it should enhance the mechanism for disseminating cultural tourism data in order to raise the bar for resource sharing of this information. It must encourage the sharing of administrative data related to cultural tourism between Chengdu and Chongqing.

Fourth, to promote the innovative growth of cultural art. Exploring its cultural and tourist resources can help Chongqing tell the stories of Bashu region well. It must increase the creation of excellent cultural works that reflect Bushu regional past and present. Additionally, it should experiment with different cultural entertainment mediums to advance Chengdu and Chongqing's cultural and artistic development.

Fifthly, to improve quality and increase benefits of public services. Chongqing should further implement Sichuan-Chongqing “one card” reading project and expand spaces for public cultural services. It should make an effort to construct model cities and villages (streets) and launch an evaluation of the “village of folk culture and art.” In order to support the development of the Bashu Cultural Tourism Corridor, it should also investigate the possibility of creating high-speed tourist trains.

Sixth, to preserve cultural heritages and make use of them. The preservation of regional cultural relics, notably the artifacts and antiquities found in the Three Gorges Area, must be promoted by Chongqing. Additionally, it should start construction on the Long March Cultural Park and start the project to reserve artifacts between “two rivers and four riverbanks,” strengthening the systemic preservation of intangible cultural treasures.

Seventh, to encourage the development of the cultural industry at a high level. Chongqing has to complete its recommendations for a fresh group of national cultural industry demonstration parks and push up its initiatives to develop industrial platforms for digital culture and businesses. We will work to boost the city's culture and tourism industries' added value by more than 10% annually by 2023.

Eighth, to implement the plan for cultural exchange and promotion. Sichuan and Chongqing should work together to develop an integrated publicity and promotion platform, thereby boosting both local and international markets for cultural tourism. The Third China Hot Spring Industry Expo should be held in Chongqing in order to increase the influence of the city's hot springs. Both events are beneficial to the general public and should continue to be held.

Ninth, to further the development of radio and television, as well as online visual-audio. In order to create a cohesive team for publicity and promotion, Chongqing needs to improve communication and interaction between the media platforms in the Bashu region. Additionally, Chongqing has to improve the creation and distribution of radio and television public service advertisements. It should also designate a special region for "A Tale of Two Cities of Chengdu and Chongqing" to increase the Bashu Cultural Tourism Corridor's visibility abroad.

Tenth, to improve the capability to protect cultural tourism. Chongqing should establish the “national pilot area of innovative culture and tourism” and perfect the construction of the Bashu Cultural Tourism Corridor that connects Sichuan and Chongqing. Additionally, it should encourage the integration and joint creation of Sichuan and Chongqing’s cultural resources, advance the deep integration of culture and tourism in the two cities, and effectively manage the China Wuling Cultural Tourism Summit. (Translated by Huang Ziming, Fathom Language Limited)

Editor:Jiang Yiwei