CHONGQING (CQNEWS) -- Despite a heat wave sweeping most parts of China, people are still crazy about tourism. According to the data released by Tujia on June 25, the travel group of middle and high school students has boosted the consumption of long-distance trips, and the orders for accommodation in Altay, Yili, Wanning, Ulanqab, and Kashashi increased by more than 10 times compared with the level in 2019. As of June 24, Beijing, Qingdao, Qinhuangdao, Weihai, Chengdu, Chongqing, Shanghai, Changsha, Xi'an, and Hangzhou were among the top 10 popular destinations for 2023 summer vacation in China.

As the summer travel peak is drawing near, many people started to book accommodations for summer vacation. The search volume of keywords like “parent-child” and “study tours” on the Tujia platform rose by three times compared with May. It is worth mentioning that college students were looking for affordable travel for a summer holiday, and the search volume for "working holiday" showed an increase of seven times compared to May.

From the viewpoint of travel destinations, the post-90s and post-00s tourists prefer seaside and internet-famous cities, such as Weihai, Qingdao, and Chongqing. The post-70s and post-80s tourists prefer classic cultural destinations, such as Beijing, Xi'an, and Chengdu.

Orders for flight tickets also increased dramatically. With the end of the college entrance examination and the middle school entrance examination, the graduates started to plan their summer trips, and thus summer travel boomed. As of June 24, the number of airline tickets booked for summer vacation on Qunar.com significantly rose, up 2.2 times from the previous week.

Most travelers prefer long-distance tours. Beijing, Shanghai, Chengdu, Kunming, Urumqi, Guangzhou, Xi'an, Shenzhen, Chongqing, and Haikou are the most popular destinations for long-term travel this summer.

Seaside tours, frontier tours, and gourmet tours are also favored by many travelers. Since most places in China have been hit by heat waves, most travelers prefer a cool summer trip. According to Qunar.com, Qingdao, Weihai, Xiamen, Haikou, and other coastal cities saw a large number of orders for hotels. Besides, characteristic cities like Xinjiang, Tibet, Qinghai, and Yunnan are ideal destinations for tourists. Cities with easy transport, various good food, and affordable goods like Chengdu, Changsha, Wuhan, Xi'an, and Chongqing, are also good choices for tourists.

Moreover, study tours are increasingly popular. The data from Qunar.com shows that the orders for study tours have increased four times in the past month compared to the previous period. The weather is pretty hot outdoors in summer, so an indoor venue combining entertainment and study has become an ideal place for parents to spend time with their children. As of June 24, museum ticket bookings rose 324% over the same period last month, and oceanarium ticket bookings rose 412% over the same period last month. (Translated by Yuki, Fathom Language Limited)