CHONGQING (CQNEWS) -- Sichuan and Chongqing empower the future with artificial intelligence! Global tourists will have a refreshing tourism experience in Sichuan and Chongqing soon. The 2023 Chongqing Cultural Tourism TourGPT Promotion Conference, organized by the Chongqing Yuzhong Tourism Association was held in Chengdu.
The promotion conference aims to push forward the construction of the Chengdu-Chongqing economic circle, jointly build a Bashu cultural tourism corridor, and showcase a new form of cultural tourism based on the integrated development of culture, tourism, and technology. It attracted more than 120 travel agencies from Sichuan Province and more than 30 tourism enterprises from Chongqing, including the United International Mansion – Eye of Clouds, to attend the conference.
The big cognitive model of TourGPT cultural tourism was unveiled at the promotion conference. It is known that this is the first big language model based on Transformer architecture in the domestic cultural tourism industry. It is developed independently by Chongqing Yuzhong Tourism Association and enterprises engaged in the Microsoft Chongqing Artificial Intelligence Accelerator project.
Different from other general big models, this is a vertical model exclusive to the cultural tourism industry, which can be understood as "cultural and tourism expert + GPT". TourGPT has a unique architecture design, which includes a vertical pre-training design, a private database, a multi-modal output, a cultural tourism POI information collection library, etc.
It is known that TourGPT introduces the consumer purchase decision behavior process, and designs the functional direction of TourGPT based on the demand logic of five stages: problem cognition, information collection, evaluation plan, purchase decision, and post-purchase behavior. The current version 1.0 is dedicated to helping consumers make quick decisions and improving the efficiency of cultural and travel practitioners. (Translated by Yuki, Fathom Language Limited)