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Chongqing News

Adorable cat appears in Guanyinqiao’s ultra-high definition giant LED screen

2023-11-29 11:54:50

CHONGQING (CQNEWS) -- The 3788 "Light of Asia" giant screen has got a new look recently, showing that a Chinese domestic cat is playing with bubbles. The adorable kitten has attracted many passers-by.

The ultra-high definition giant LED screen in Guanyinqiao shows that a Chinese domestic cat, with bright piercing eyes is alert in its movements. It’s curious about the bubbles made by the pink bubble machine and trying to catch them with its paws. The hair of the cat can also be seen clearly.

The naked-eye 3D short video “Cat and Bubbles” is shown on the 3788 "Light of Asia" giant screen in Guanyinqiao. (Photo provided by the screen operator)
The naked-eye 3D short video “Cat and Bubbles” is shown on the 3788 "Light of Asia" giant screen in Guanyinqiao. (Photo provided by the screen operator)

The short video is played in Chongqing for the first time. The cat in the video is the largest naked-eye 3D cat in China. With 8K ultra high definition, Asia's largest right-corner LED has delivered impressive picture quality and realistic visual impact to us.

Cats have become a significant part of most people’s spiritual worlds. The naked-eye 3D short video “Cat and Bubbles” aims to raise people’s awareness to care for and protect animals from a unique and innovative perspective, said DIGMEGA, the creator of the video as well as the exclusive production team for the 3788 "Light of Asia" giant screen.

Passers-by took pictures of the short video. (Photo by the screen operator)
Passers-by took pictures of the short video. (Photo by the screen operator)

Technologically, DIGMEGA created high-precision models in the 3D software “Maya”, and reproduced more than 4 million hairs of cat in Xgen. These models and details were then rendered in Unreal Engine. The cat and bubbles, full of childlike simplicity and innocence, are combined to double the magical power of healing.

In addition to “Cat and Bubbles”, “Stripes” and “Flowing Particles” are also displayed on the giant screen. With the use of 3D particle animation, “Stripes” presents us with the magnificent landscape of China. These 3D short videos make Guanyinqiao CBD more futuristic, fashionable, and artistic.

As the operator of the giant screen, Dongfang Chuxiao Media Group will continue to offer diverse international artistic experiences, create a modern city full of science and technology, and promote the development of the "night economy", help Guanyinqiao to become a world-class business district and contribute to the construction of an international consumption center in Chongqing, with the giant screen as the carrier, digital art as the production means, and the urban trend as the bellwether.(Translated by Yuki, Fathom Language Limited)

Editor:Jiang Yiwei