CHONGQING (CQNEWS) -- On the 7th, as the Great Snow arrived, the mid-winter set in. The landmark giant LED screen, 3,788 “Light of Asia" located on Guanyinqiao Walking Street in Chongqing, "wore" a sweater, visually enhancing the city's warmth and reminding citizens to dress warmly.

Reporters observed that in the giant LED screen, a pair of twinkling eyes suddenly appeared, curiously looking around. The little face turned red from the cold, occasionally exhaling breath and rubbing hands together for warmth. At this moment, a pair of wooden knitting needles appeared, weaving back and forth with pink yarn, flying up and down. Like magic, the yarn intertwined and wrapped together in circles. After several rounds, a pink sweater with a warm aura enveloped the giant screen. The big eyes instantly transformed into happy twinkling stars, cute and playful.

It is understood that this is the first creative naked-eye 3D short film in China to dress an outdoor giant screen in a sweater. The knitted sweater is in a dreamy and trendy Barbie pink color, breaking away from the dull tones dominated by "black, white, and gray" in winter. The body of the sweater is simply designed with vertical stripes, exuding a casual and natural minimalist style, as well as a warm and elegant unique temperament, creating a relaxed atmosphere. The visually impactful and immersive presentation of the content provides a visual warming experience for residents and tourists.

“In the ever-changing world of fashion, a hand-knitted sweater from a mother never goes out of style, and the loving reminder to put on clothes when it's cold carries an irreplaceable warmth." The exclusive content production team of the landmark giant LED screen 3,788 "Light of Asia", known as DIGMEGA Digital Content Team, planned the naked-eye 3D short film "Dressing the Giant Screen in a Sweater" based on their emotional understanding of the "Maternal Love Brand" sweaters. Through digital technology, they intricately weaved their love for the city of Chongqing, reminding everyone to dress warmly in time.

In order to achieve the best visual presentation, DIGMEGA produced multiple versions of demos and conducted on-site testing on the giant screen. They repeatedly compared different thicknesses of yarn and different color effects, making several adjustments before finalizing the design. (Translated by Liu Sha, Fathom Language Limited)