CHONGQING (CQNEWS) -- As the winter snow has disappeared, and spring flowers bloom, flower tours are booming across the country. The data from Qunar show that the searches for words related to "flower appreciation" has increased by nearly three times compared to the previous month since mid-February, and the bookings of products related to flower appreciation has increased by 2.7 times compared to the previous month.

According to the data from Qunar, the first wave of tourists enjoying the flowers mainly chose long-distance tours and group tours, and a significant increase can also be seen in demand for exquisite small group tours and tailor-made tours. As the travel radius of tourists increases, and more tourists tend to go to another city to enjoy the flowers, according to the flower season in different regions, from late February to April, the popular flower appreciation destinations in China include: Luoping in Yunnan, Wuyuan in Jiangxi, Nyingchi in Tibet, Wuxi in Jiangsu, Wuhan in Hubei, Guangzhou in Guangdong, Chengdu in Sichuan, Tongnan in Chongqing, Zhangping in Fujian, and Yili in Xinjiang.

Checking in and taking photos are the core of flower tours. Since February, the views of guides related to flower appreciation on Qunar platform has increased sharply, and the number of posts of flower appreciation has increased by 1.6 times year-on-year. Rapeseed flowers, cherry blossoms, peach blossoms, apricot blossoms, bell-flowers and other flowers that are planted in larger areas and make it easier for tourists to take satisfactory photos attract more attention.

After the Rain Water (one of the 24 Solar Terms), many regions in south China will usher in the spring flower season. Yunnan, Guangdong, Sichuan, Chongqing etc. are the first to see spring flowers bloom, and the bookings of flower tours products on the Qunar platform has also reached its first peak in spring 2024, increasing 2.7-fold month-on-month.

In the Sichuan Chongqing area, the rapeseed flowers all over the mountains are golden, orange, white, and purple. Recently, Chongqing·Tongnan Chen Tuan’s Hometown Rapeseed Flowers Festival 2024 officially opened, and the searches of the keyword "Rapeseed flowers in Tongnan" on Qunar platform increased by 40% compared to the previous week.

Last weekend, the thousand mu of "Riverside Flower Sea" and Meixin Wine Town along the Yangtze River in Linshi, Chongqing, went viral. The golden flower sea on the banks of the Yangtze River and the colorful town on the opposite bank, such a quiet and dynamic tourism format, make them good places for spring outings in the suburbs. An endless stream of tourists came to admire flowers and amuse themselves, feeling the peaceful time here while having fun at will.

It is understood that spring is coming later than usual this year. According to the Central Meteorological Office of CMA, the low temperature in most parts of China will continue until early March, and the cold weather will also prolong the flowering season in various places all over the country.

According to the inquiry on Qunar platform, the most popular places for flowers appreciation this year include: Nyingchi in Tibet, Yili in Xinjiang, Yuantouzhu in Wuxi, Plum Blossom Hill in Nanjing, Wuyuan Scenic Spot in Jiangxi, Summer Palace in Beijing, Manhua Manor in Chengdu, Wuhan University, China National Flower Park in Luoyang, Baomo Garden in Guangzhou, etc.

Cherry blossoms, peach blossoms, apricot blossoms, rapeseed flowers, tulips, magnolia flowers, azalea flowers... As these flowers across the country welcome their flower season, flower tours “are getting more popular in many places”. From the perspective of popular tourist destinations for flower tours on the Qunar platform, tourists Guangzhou love to enjoy flowers the most. Chongqing, Chengdu, Hangzhou, Nanjing, Beijing, Shanghai, Wuhan, Xi'an, and Kunming are also popular tourist-generating destinations for flower appreciation. (Translated by Hu Chuanmin, Fathom Language Limited)